STRATEGIC THINKERS POWERED BY INSIGHT

We work in partnership with our clients, advising on the best approach to gain genuine insights, that add real value to their business.

MARKETING INSIGHT

Critical Research is a full-service market research agency.  Working in close partnership with our clients, we develop an in-depth understanding of their business strategy, brands, goods, services, customer relationships, and target audience.

Marketing Insight

SERVICES

We work with our clients to understand their strategic plan, aims, and objectives, and what they plan to achieve.  We then recommend the best methodologies and sample strategies to help with problem solving, and to meet their requirements.

We have all the fieldwork methodologies in-house, data processing, and data analysts, working alongside our research experts to extremely high, recognised standards and supported by our stringent quality procedures.  

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Face To Face

Face to Face

Online Worldwide

Online

Telephone

Telephone

Qualitative

Qualitative

SECTORS

Critical Research works with a multitude of different businesses and brands, to gather customer data and intelligence, enabling our clients to grow customer engagement, customer service, strategic management, and develop a competitive edge.

Public Sector

Public Sector

Financial Services

Financial Services

Transport

Transport

Automotive

Automotive

Sport & Leisure

Sport & Leisure

Charity

Charity

Telecoms

Telecoms

Retail

Retail

FMCG

FMCG

Media

Media

Education

Education

Visitor Attractions

Visitor Attractions